FLORIAN
Organic detergent
FLORIAN conceived the idea of returning to the ancient ways of washing. With a love for old knowledge and original recipes they immersed themselves in the secrets of soap manufacture and manual preparation of detergents.
They discovered and tested natural recipes for effective but never aggressive or harmful detergents. Using recipes and methods taken from before the appearance of mass production and questionable ingredients, they created the Florian family of detergents. Combining traditional skills with modern processes, they breathed new life and quality into their products.
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The project was reviewed on Packaging of the World:
http://www.packagingoftheworld.com/2015/06/florian-organic-detergent.html
Client
Ekotera d.o.o.
Photography
Janez Pukšič
Design:
Boris Balant, Andreja Jež
Product photography
Janez Pukšič
Copywriter